I was born-n-not-raised in Brazil, having lived in countries like Paraguay, Venezuela, Argentina, the United Kingdom, and the United States. Currently, I live and work in NYC, where I’ve adopted the Starbucks name Percilla.
I've gathered great advertising experience over the past 13 years, working in Sao Paulo, Miami, and New York. I've produced many TVCs (who doesn't love to travel for a shoot?); nonetheless, my heart is drawn to interactive and social.
Since 2013 I have taken home dozens of international awards, including Cannes Lions, NY Festivals, Clios, Effies, Graphis, and more. In 2016 I was shortlisted for the prestigious Cannes Lions See It Be It program. Since 2020 I have judged exciting awards such as the Effie Collegiate, Webby Awards, AdStars, The Young Ones, and more. I've also worked as a teacher for Miami Ad School and mentored young creatives through The One Show portfolio review.
Being a Latina woman in the United States has its share of challenges, and I couldn't have established myself in this market without great colleagues' support. Being an immigrant all my life, I make it a point to mentor those who are getting started, as well as to bring inclusion and diversity to all my projects.
So that's a little bit about me. How can I help you? Click on the button or email me at priscila.ramos.sousa@gmail.com and let's find out.
PRISCILA RAMOS DE SOUSA
EXPERIENCE
JUDGE
Clio Health NextUp - March 2024
The Young Ones Student Awards - March 2023
AdForum PHNX Awards - Grand Jury - March 2023
27th Annual Webby Awards - December 2022
2nd Annual Anthem Awards - November 2022
Effie Collegiate - May 2022
1st Annual Anthem Awards - January 2022
26th Annual Webby Awards - December 2021
Ad Stars - July 2021
Effie Collegiate - April 2021
25th Annual Webby Awards - December 2020
TEACHER
Miami Ad School Brasil - 2021
MENTOR / PORTFOLIO REVIEWER
The One Club All Stars Competition Mentor - September 2022
The One Club Portfolio Review - November 2021
The One Club Portfolio Review - June 2020
Elas na Gringa - Ongoing
A project created by women and for women that consists of mentoring Brazilian women who want to work abroad.
Mostra a Pasta Perifa - June 2021
A mentorship project to help unprivileged ad students and young creatives from the outskirts of São Paulo.
ASSOCIATE CREATIVE DIRECTOR
Area 23 - Oct 2024 - Present
VP, ASSOCIATE CREATIVE DIRECTOR
The Bloc - 2024
ASSOCIATE CREATIVE DIRECTOR
McCann Health New York - 2019 - 2024
SENIOR COPYWRITER
BETC/HAVAS São Paulo - 2017-2018
COPYWRITER
Sapient Publicis São Paulo - 2014-2017
CREATIVE GREENHOUSE
Sapient Publicis Miami - 2013
JUNIOR COPYWRITER
Live Ad São Paulo - 2013
JUNIOR COPYWRITER
Ogilvy & Mather São Paulo - 2012
SENIOR DIGITAL MARKETING ANALYST
SBS - São Paulo - 2011